Comp Reach
Comp Reach
Comp Reach
Comp Reach
- $100k+
- $150k+
51.8 6,467,000
23.1 2,888,000
43.2 3,599,000
22.7 1,892,000
39.5 3,442,000
20 1,741,000
38.9 1,440,000
19.2 712,000
- College/Post Grad
- Post College Graduate
77.6 9,697,000
39.8 4,967,000
69.7 5,802,000
37.7 3,135,000
65.5 5,709,000
33.6 2,926,000
66.6 2,468,000
36.2 1,341,000
- EVP/SVP/VP
- Senior Management
- Middle Management or above
6.2 770,000
14.1 1,761,000
32.1 4,012,000
5.3 439,000
15.8 1,318,000
26.6 2,216,000
3.7 324,000
12.8 1,117,000
23.6 2,058,000
5.1 189,000
13.2 490,000
26.7 991,000
Busy, on-the-go professionals rely on their LinkedIn network to help them make informed decisions at today's new speed of business.

Comp Reach
Comp Reach
Comp Reach
Comp Reach
- Online every day
- Banks online
- Shopped for travel online in last 6 months
85.9 10,728,000
54.9 6,855,000
78.3 9,780,000
78.6 6,542,000
46.7 3,891,000
72.8 6,057,000
80 6,972,000
44.3 3,860,000
74.2 6,461,000
80.3 2,977,000
46.6 1,728,000
73.7 2,732,000
- Accesses site from work
- Publish/own a blog
41.7 5,208,000
24.1 3,015,000
31.6 2,634,000
13.3 1,103,000
29 2,524,000
11 960,000
33.4 1,239,000
14.2 526,000
- Influences or makes business purchases
41.6 5,192,000
33.9 2,819,000
33.4 2,906,000
37.2 1,378,000
- Travel for business in last 3 months
- 1+ overnight business stays in last 30 days
33.6 4,203,000
26.1 3,260,000
28.8 2,394,000
24.5 2,043,000
28.1 2,451,000
24.4 2,123,000
29.5 1,094,000
23.9 886,000
- Own PDA/handheld computer
- Own a DVR
- Own high-def flat/plasma TV
- Own 4+ home computers
42.5 5,303,000
35.2 4,391,000
31.6 3,945,000
22.4 2,792,000
29 2,411,000
24.1 2,006,000
27.1 2,256,000
17.9 1,492,000
27.4 2,390,000
26.6 2,318,000
27.5 2,394,000
15.8 1,375,000
25.4 942,000
24 891,000
26.1 967,000
20.2 747,000
Marketers benefit from the enhanced targeting capabilities made possible with one of nine pre-defined InCrowds.

Small & Medium Business Professionals
Professionals working in companies with between 50 and 500 employees.
Over 3.7M
Business Decision Makers
Directors and above at any size company.
Over 7.0M
Financial Service Professionals
Finance professionals or those who work in the financial services industry.
Over 7.5M
Sales Professionals
Professionals whose job function is sales.
Over 2.8M
Marketing Professionals
Marketing professionals or those who work in the the marketing and advertising industry.
Over 3.5M
Startup Professionals
Professionals working at companies with 1-50 employees
Over 3.2M
Corporate Executives
Directors and above at companies with more than 500 employees.
Over 2M
IT Professionals
Professionals whose job function is IT or engineering.
Over 5.5M
Career Changers
Professionals who have changed positions or employers in the last 60 days.
Over 970k






